J. Lohr

J. Lohr – California, USA

Overview

Founded in 1974 by Jerry Lohr, J. Lohr is a pioneering Central Coast producer that helped establish both Monterey’s Arroyo Seco and Paso Robles as premium wine regions. Starting with 280 acres in the early 1970s, the winery has grown into a major yet still family-owned operation with extensive estate vineyards across California. 

The Lohr family remains actively involved, with Steve Lohr serving as CEO. Vineyard sites were carefully selected to match varietals—cool-climate Monterey for Chardonnay and Pinot Noir, and warmer Paso Robles for Cabernet Sauvignon. Farming focuses on sustainability and site-specific viticulture, while winemaking under VP Steve Peck balances scale with consistency, producing accessible, well-structured wines across multiple tiers.

The Wines

The portfolio spans both red and white wines, focusing on varietal clarity and drinkability.

Cabernet Sauvignon
Rich and fruit-driven with structure and balance.

Chardonnay
Fresh and rounded, with accessible texture and clean finish.

Why J. Lohr

  • Reliable California producer
  • Strong value-to-quality positioning
  • Broad appeal across customers
  • Consistent house style

Wines available

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